Jaja Finance extends warehouse facility, increasing long-term funding capacity to support growth

  • Reinforces Jaja’s resilient funding base and long‑term growth plans, building on £23m of new equity investment from shareholders at the end of 2025
  • Supports Jaja’s strategy to scale its platform and enhance customer experience

London, 19 January 2026:  Jaja Finance (“Jaja”) announces the successful expansion of its revolving credit card securitisation warehouse facility.

The updated facility continues to support Jaja’s strategy to increase its customer base, invest in technology and broaden its product capabilities. As part of the transaction, Jefferies has joined the structure as a mezzanine financier, working alongside the existing senior funding group, which includes BNP Paribas, Barclays and Societe Generale.

The warehouse facility continues to provide significant funding capacity for Jaja’s credit card portfolio. Jaja intends to broaden its funding base over time by accessing the public ABS market, further enhancing the diversification of its funding mix.

Francesco Di Costanzo, CEO of Jaja Finance, said: “Extending the warehouse reflects our disciplined approach to funding and ensures we continue to operate with a resilient and flexible platform as the business grows. Jaja is committed to delivering flexible, digitalfirst credit products to its growing customer base.”

About Jaja Finance

Jaja Finance Ltd is a leading fintech company specialising in digitally led credit card products that prioritise simplicity, functionality, service, and security. Headquartered in London and regulated by the FCA, Jaja Finance seamlessly integrates the technical and digital capabilities of a modern technology business with extensive experience in retail financial services and the credit card sector.

In 2022, Jaja Finance signed a partnership deal with Asda to provide digital reward credit cards to its 18 million customers, leading to the launch of the Asda Money Credit Card and Asda Money Select Credit Card. Building on its momentum, Jaja introduced its first-ever own-brand credit card, the Jaja Vanta Credit Card, further expanding its product portfolio. The fintech also became one of the first UK fintechs to launch a GenAI chatbot using Anthropic’s Claude 3 language model.

Jaja Finance is committed to empowering customers with simple, fair, and efficient credit solutions, leveraging advanced technology to enhance financial inclusion and customer experience.